Constant Connection: How to use Zoom Effectively

Effective communication is the difference between a successful or floundering company in these unprecedented times. Lockdowns leave your business fractured across home offices, kitchens and living rooms across the nation for long periods. It can be difficult to create a system that allows for creativity, collaboration and communication when working from home. Many choose Zoom […]

Effective communication is the difference between a successful or floundering company in these unprecedented times. Lockdowns leave your business fractured across home offices, kitchens and living rooms across the nation for long periods. It can be difficult to create a system that allows for creativity, collaboration and communication when working from home. Many choose Zoom as a starting point, but optimising its usage can be a difficult task. As the number one digital marketing and SEO agency in Leeds, Wildfire Marketing have a few tips to optimise your Zoom calls and help your business prosper. Read on to learn more!

Integrating Zoom into your Workflow

The day-to-day running of your business often becomes a rather rigid routine, one which introducing a new platform for communication into can easily break. Mornings and afternoons early on in the week are great times for team zoom calls typically. This ensures a strong Wednesday workflow isn’t disrupted to discuss information your workers won’t need till next Monday, and can provide respite from the daily grind at the end of the day.

Meetings can easily be set with reminders on Outlook or Google calendars to ensure every team member is ready to go. Zoom also does not require a login in order to get teammates onboard, perfect for introducing new team members or clients with minimal disruption to your workflow. Overall, introducing Zoom to your workflow is all about creating the necessary integrations into the schedule and systems of your business to provide a seamless experience for collaboration in this new normal.

Optimize Zoom Time As a Business

You can’t spend the whole day talking on Zoom, at best you get one or two hours. With workplace gossip and quick huddles around the desk being a distant memory, it can be difficult to squeeze all the days important information into one chat. Here are a few of the ways you can make sure you’re using your Zoom time effectively!

  1. Set an Itinerary

Be strict with your topics! No one wants to come out of a meeting with a million unanswered questions because too much time was spent on one topic. Make sure every talking point you consider important is written down. This will make sure it’s right there in front of you, ready to be communicated to your team when on Zoom!

  1. Take a Minute to Troubleshoot

Muted mics and speakers eat away at valuable time, there’s no doubt about that. However, an issue unreported and unresolved renders a call entirely useless a majority of the time for whomever the issues are affecting. Make sure any potential issues any technical issues are resolved before discussion begins

  1. Make a Record of the Call

Our brains retain information far better when noted down. The morning call can be easy to tune out, with groggy minds and hard to hear microphones making for a rather boring mix at moments. Jotting down a few notes can help keep your mind on the task and serves as a great resource throughout the day. Quick, brief notes are perfect for the daily call, but recording the more important calls for alongside this can also be a great way to ensure information is never lost in Zoom gossip.

 

Wildfire marketing hopes this guide helps you maximise the effectiveness of your businesses time on Zoom during these lockdowns. Contact us today to revitalise your business’s approach to Digital marketing to compliment your new approach to online collaboration!