Is TikTok Marketing the way forward?

Is TikTok Marketing the way forward?

TikTok has been the fasted growing social media platform and their growth doesn’t seem to be slowing. They are well known for their algorithm, which can send users viral overnight. But is TikTok marketing a viable strategy for businesses, or is it best left for hours...
How we tapped in to the TikTok algorithm

How we tapped in to the TikTok algorithm

Success on social media can often seem like a flip of a coin. Sometimes, even when you think you’re posting great content, the views just aren’t coming in. TikTok, as we have discussed before, is the newest social media giant to enter the market – and one...
The power of gender equality in marketing

The power of gender equality in marketing

Today is International Women’s Day, which this year has the theme of #BreakTheBias. Celebrating and encouraging the role of women in the workplace is as important as it has ever been and a cause we firmly believe in at Wildfire. Gender Equality isn’t just for show or...
How to get your book published with Digital Marketing

How to get your book published with Digital Marketing

World Book Day is coming up, and if you have aspirations of getting your book published one day, you’re in luck! Everyone has a story to tell, and telling them has never been easier in the digital world. The marketing and publishing tools you can utilise today are the...
What does Facebook losing users mean for your business?

What does Facebook losing users mean for your business?

There are a few immutable facts in life that you cannot change. For example, the sky is blue, the grass is green, and everyone has a Facebook account. For nearly twenty years, Facebook reigned supreme as the most significant social platform on the internet. Yet,...