The SEO Design Story – A Multi-Part Series

The SEO Design Story – A Multi-Part Series

This is the first post in a series of articles which will explore web-design’s influences on SEO (I later published a second part to this post, find it here). Through this story we will examine partially design-oriented Google updates which impacted SEO, how...
Site Hacks and SEO Impact

Site Hacks and SEO Impact

Many SEO experts will warn about rich-snippet abuse, negative SEO attacks and Penguin / Panda penalties from Google. Less talked about, yet (potentially) equally devastating, are malicious code insertions by hackers. Often these hacks are performed for commercial...
Recent SEO Myths: July 2020

Recent SEO Myths: July 2020

Today I want to explore some recent myths in the SEO world including mobile-first indexation, how page-loading speeds factor into rankings and more Myth 1: Mobile-First Indexation is Imminent & Will Change Everything Radically Sometimes people produce media which...
Google Shopping: Will it be Free Again?

Google Shopping: Will it be Free Again?

Google Shopping is an interesting product marketing channel which has had somewhat of a turbulent and confusing past. When I began my career in SEO almost 10 years ago, Google Shopping (formerly known as Google Product Search) was free to use. But what exactly is...
Search News Recap: June 2020

Search News Recap: June 2020

Welcome to the Wildfire search news recap In these posts, we look back over the past few days and draw out interesting tidbits of digital news. Although these posts focus on search news, there may also be inclusions from paid advertising, social and other marketing...